More than half of Americans have now listened to a podcast, pushing the medium firmly into the mainstream, according to latest results of The Infinite Dial 2019 from Edison Research and Triton Digital. While podcasting listenership is steadily increasing, Facebook continues to decline with an estimated 15 million fewer users than two years ago.
Sharon Taylor, CEO of Omny Studio, joins Nick Schildberger to discuss what these podcasting statistics mean for brands. And Sharon wraps up her visit to RAIN Podcast Business Summit in New York where Google Podcasts Zack Reneau-Wedeen presented a keynote on Google’s latest plans for podcasting and how audio SEO will be hugely significant to all businesses.
