S3E6 The past, present and future of podcasting with James Cridland

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Respected expert and commentator on the future of podcasting and radio, James Cridland, joins Nick and Chris to discuss current issues in the world of podcasting. How important is the Apple Podcasts chart and platform for marketing podcasts? Is SoundCloud a viable platform to host podcasts? What’s the likelihood of Spotify dominating the space? Is Google on track to double worldwide consumption of podcasts? What’s going on at Luminary? And how will smart speakers influence the way people listen to spoken-word audio? All issues that brands should understand when developing an audio strategy.

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