A podcast for brands that want to understand how to enhance their messaging, engage audiences, reach new markets and grow their business through the power of podcasting.
Listen each fortnight as co-hosts Nick Schildberger and Nicole Goodman talk to industry leaders, discuss news, trends, technology and guide brands through this exciting growth medium.
What’s happening in Australian podcasting and how does it compare to podcasting in the US?
In this episode, Larry Rosin, President of New Jersey-based, Edison Research joins Nick Schildberger and Nicole Goodman to dig into the numbers behind The Infinite Dial Australia, 2020.
Ralph Van Dijk “sold his soul to audio” many years ago and he’s happy he did. Ralph is Founder and Creative Director of Eardrum, an award-winning, audio agency based in Sydney and Belgium, which he initially founded thirty years ago in London.
Business Wars, Business Wars Daily and WeCrashed are just a few of Wondery’s many outstanding podcasts, and all three are hosted by journalist and broadcaster, David Brown.
In times of crisis, marketing can feel like a luxury. Corey Layton, Commercial Product and Audio Partnerships at ARN chats with Nick Schildberger and Nicole Goodman about how brands can still get started in podcasting and take advantage of the relative cost savings and new technologies, in this growth medium.
The April outlook for 2020 is a very different beast to what it was in January this year. Sharon Taylor, MD of Omny Studio, joins Nick Schildberger and Nicole Goodman to discuss the latest in podcasting, the potential impact of the coronavirus, and Sharon makes some bold industry predictions.
In our first episode of Podcasting Essentials season 4, Andrew Davies, Digital and Engagement Editor at ABC Audio Studios, chats with Nick Schildberger and Nicole Goodman about podcast promotion, discoverability and his topic of passion – podcast descriptions and titles.
Ever wondered about the ‘Top Lists’ in podcast apps? Who selects them & how? What dark arts are going on back there and who’s responsible? Darian Muka is the Content Curator for Pocket Casts and listens to podcasts all day.
There are many things that go into developing a successful podcast, essential however are building strong relationships, creating great content and developing stand-out marketing.
Who better to talk to about this than Chief Marketing Officer Pam Kramer who has just spent four years with Cadence 13 in the US.
Due to its low barrier to entry, a successful podcast might seem easy to create. But for businesses developing a consumer-facing podcast or for internal purposes, the stakes are higher.
If it's time for your organisation to find its voice, let's talk.
SoundCartel is Australia’s longest-running audio content and podcast production agency, trusted by Australia’s leading brands to find their voice and amplify their message.
106/12 Cato Street
Hawthorn East
Victoria Australia 3123
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