Our Podcast

From experiencing the tragedy of the opioid crisis to providing insight on real issues, in a way that creates joy, Jess Cordova Kramer found a way to turn lemons into lemonade, with Lemonada Media.

Navigating copyrighted music for podcasts can be a tricky enterprise, particularly for the uninitiated. But is there more nuance to it? Is there safety only in using composers and royalty-free music sites?

Crooked Media is the podcast network best known for its flagship podcast Pod Save America. The show not only boasts extraordinary download numbers but has an enviable record of producing some of the most listened to, host-read ads in the business.

Australian podcasts are competitive on a global scale and a lot of the credit for this goes to Ian Walker, Executive Producer – Narrative Non-Fiction at ABC Audio Studios.

In this episode we head to little Britain to find out what’s happening with their BIG growth in podcasting. Jake Warren, Founder and CEO of Bristol-based agency, Message Heard, talks to co-hosts Nick Schildberger and Nicole Goodman about the UK podcasting scene, branded podcasting and his keys to making successful, original audio.

People tend to have higher levels of trust in podcasts than in other digital mediums – great news for brands, but we wanted to dig a little deeper.

Rating and reviewing a podcast won’t help it get to the top of the Apple Podcast charts! Now that that’s clear, Andrew Davies, Digital and Engagement Editor at ABC Audio Studios and Radio National, chats to co-hosts Nick Schildberger and Nicole Goodman about how you should be thinking about calls-to-action.

Fast, wiz-bang marketing strategies often look great, but to really grow a podcast audience, slow and steady wins the race. Jeremy Enns, CEO of Counterweight Creative, joins co-hosts Nick Schildberger and Nicole Goodman to discuss the keys to audience growth – starting early, consistent engagement and standing out from the crowd.