S4 E19 Summer Series: Business Wars – Behind the scenes with David Brown

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SUMMER SERIES: This interview was recorded in March 2020, we’d just rebranded as SoundCartel and coronavirus was headed for Australian shores. David is fantastic and a 2020 retrospective wouldn’t be complete without him. Enjoy!

Business Wars, Business Wars Daily and WeCrashed are just a few of Wondery’s many outstanding podcasts, and all three are hosted by journalist and broadcaster, David Brown.

In particular, Business Wars is a team favourite at SoundCartel. Each season it pits giant industry brands against each other, in an exciting examination of their historic wins and failures, to see which came up trumps, why and how.

So, when David Brown agreed to be a guest on Podcasting Essentials, Nick and Nicole were over the moon!

In this episode, David takes us behind the scenes of these incredible shows and we explore how to produce an award-winning podcast.