Kelli Hurley is the driving force behind Westwood One‘s foray into podcasting. Already America’s largest audio broadcast network – with 245 million weekly listeners through 8,000 radio stations – it made sense to offer high-quality on-demand content.
Be careful of the music you use in podcasts. The laws protect artists and you’re mostly in breach of copyright laws if you use commercial music.
In March 2016, Pacific Content conducted three surveys with podcasters and their attitudes to advertising in podcasts. The research showed that 49.2% of the surveyed listeners skipped ads placed in podcasts “all the time” and 31.9%
A great way to market your business is by contributing to an existing podcast as a guest speaker.
As producers of several podcasts and audio programs, we often receive requests from consultants, entrepreneurs and business people to be interviewed.
The Royal Australasian College of Physicians (RACP) is a member association representing 25,000 medical and trainee specialists in Australia and New Zealand. Since 2015, Mic Cavazzini and Annie Fredrickson have produced a CPD-accredited, in-house podcast for the College called Pomegranate Health.
Do you remember those early internet days of the late ’90s, when companies were scrambling to build their own websites?
This was before WordPress and Squarespace were on the scene.
We are increasingly being asked by some people new to podcasting about Anchor, and whether we recommend it.
It’s a podcast hosting tool and app that’s fast becoming one of the most popular podcast hosting and publishing platforms.
The Royal Australasian College of Surgeons (RACS) is the official not-for-profit body representing 7,000 registered surgeons in Australia and New Zealand. BE Media Production has been producing audio content for the College for 10 years, including the current interview-style RACS Post Op Podcast today.
I don’t watch a heck of a lot of television these days, especially the free-to-air stuff. Like a lot more Australians, I’m more into on-demand series from Netflix, Stan or Apple TV.
If you’re an individual who wants to be recognised as an authority in your field, and want your expertise to be sought after and rewarded*, what can you do?
If it's time for your organisation to find its voice, let's talk.
SoundCartel is Australia’s longest-running audio content and podcast production agency, trusted by Australia’s leading brands to find their voice and amplify their message.
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Victoria Australia 3123
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