How can audio inspire and empower the maintenance of our natural assets?
The Ripple Effect
Fitzroy Basin Association
The Brief
The Fitzroy Basin Association (FBA) is Queensland’s leading natural resource management body with a mission to empower the Fitzroy region with the resources, knowledge and skills to maintain their natural assets for future generations. FBA approached SoundCartel to produce a podcast series to discuss and share information about the work taking place in natural resource management.
The Approach
Now in season two, FBA conducts interviews with landholders across the Fitzroy region and prominent industry leaders who have worked to find solutions to some of agriculture’s most pressing issues. SoundCartel turns these raw recordings into engaging podcast episodes that highlight the work being done by FBA to a wider audience.
The RESULT
The Ripple Effect podcast is helping FBA achieve its goal of increasing community engagement and involvement.